Editorial Policy & Responsible AI
Learn how NinetyMinutesPlus produces trustworthy football journalism using experienced editorial review, data-driven reporting, and responsible artificial intelligence.
Our Editorial Mission
NinetyMinutesPlus is committed to producing accurate, insightful, and data-driven football coverage for supporters around the world. We combine trusted football intelligence, statistical analysis, and experienced editorial review to create content that informs, educates, and engages football fans across every level of the game.
Data-Driven Journalism
Our editorial process is built around evidence-based reporting. Match statistics, player performance, historical trends, competition data, and football analytics help inform our coverage, ensuring that articles, videos, rankings, and insights are supported by reliable information rather than speculation whenever possible.
Responsible Artificial Intelligence
Artificial intelligence assists with content generation, summarization, statistical analysis, multimedia production, semantic organization, and editorial workflows. AI is used to improve efficiency and scale—not to replace editorial judgment. Published content is subject to quality assurance and human oversight appropriate to the type of content being produced.
Accuracy & Corrections
Accuracy is fundamental to our editorial standards. If an error is identified, we investigate promptly and update affected content when necessary. Material corrections are made transparently to help maintain the integrity and reliability of the information we publish.
Editorial Independence
Editorial decisions are made independently of commercial relationships. Advertising, sponsorships, affiliate partnerships, ticket providers, merchandise listings, or other commercial arrangements do not influence our reporting, rankings, statistical analysis, or editorial opinions.
Transparency & Trust
We are committed to responsible AI, transparent editorial practices, and continuous quality improvement. As football technology evolves, NinetyMinutesPlus will continue refining its editorial standards, AI governance, and quality assurance processes to provide trustworthy football intelligence for a global audience.